The Booktique Blog
It's a banner day! My author client Amy Colton was featured in an article at AARP that we pitched!
Amy is a financial planner who specializes in an innovative process called the Kitchen Table Divorce, in which she brings the couple to the table to do their financial planning often before hiring attorney.
Check out the article: "Get Financial Advice Before Divorce
I'm thrilled to be working...
Who, exactly, is the audience for your book? There’s a lot of psycho-babble out there about how go about identifying your audience(s). What’s trendy right now is creating an avatar for your Ideal Reader complete with his/her/their own profile.
I get it, you need to know something about your Ideal Reader(s) so you can make sure your book will appeal to whoever they are wherever...
One of the hardest things for an author to write is a synopsis. After being immersed in the wonderful world of your book, boiling it all down into a summary is daunting. Here’s why: You’re shifting from the seductive world of creative writing to the tedium of copywriting. It’s that simple. But … STILL!
Never fear: Former literary agent Nathan Bransford comes to...
I just finished working on a book on a budget, and that project reminded me of a valuable lesson – don’t take shortcuts on having your book edited. Sometimes you get what you don’t pay for. There’s nothing more frustrating to an author than spending a couple thousand dollars on printing a book only to learn from early readers that the story isn’t right and/or the...
Something that trips up many authors just getting into publishing are the numbers behind book royalties and revenues. Thank goodness one of the smart guys in book marketing has come to the rescue. I’ve been a longtime fan of Thomas Umstattd, Jr., the brains behind Author Media and one of my go-to podcasts, Novel Marketing Podcast (not to mention he’s a fellow Austinite!)
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Raise your hand: Are you, like me, an inveterate e-book consumer from your local library (shoutout to my own local, Austin Public Library!)? If so, here’s a peek behind the curtain about how libraries stock up on e-books by Daniel A. Gross at The New Yorker. You just might be surprised.
The process libraries have to go through to get e-books is completely different than buying print...
